In look and tone, its not a million miles from its parent publication. They have tried to change a few things on their website though. Regular feeds from Dow Jones Newswire complement their own features, blogs (in a section called 'Trading Floor') and a weekly update; all of which means a more considered feel to the deluge of financial dross we are bombarded by on other websites.
My one real criticism is the music that punctuates the otherwise very good video pieces (current one is on non-doms). It would be better without the synths. Still, the whole thing sits very neatly within the Spectator's main site.