This may sound patronising (and it's certainly not meant to) but it is great to see ideas from a non-NYLON agency that are just as fresh as anything you'd see from D&AD. All too often when I see stuff from further afield, it seems a bit... inflight magazine-y. This is quite the opposite.
ps - no photoshop involved in these images. It's all real stretching. The yoga festival was held in Pondicherry this January.